Jejupass Logo
Jejupass is an application platform for rent-a-car in Jeju Island. It wanted a new logo that would take over the rather dated look of their original logo, and promote from renting automobiles platform to a company that represents Jeju Island.

The Guideline: 
ESG management values, 
distinctive differentiated logo from other Jeju Island companies, 
incorporation of Jeju Island's representative objects, 
applicable logo application in both application and website, 
and up to 2-degree color variation.

The Mission:
Traveling to feel more, to pursue learning, "traveling, beyond of happening".

The Vision:
Travel is not a part of life, it's an extension of life.

The Core:
Open-minded, smart consumption, eco-friendly company, power of stories, dearest Jeju Island.

The Essence:
Experience Jeju Island to the fullest.

The Slogan:
Inspired by Jeju Island.

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